Monaco has staged the Monaco Grand Prix on a Sunday since 1955
The 2021 Monaco Grand Prix will be a three-day format in a move aimed at strengthening the event’s appeal, Formula 1 chairman Chase Carey says.
The sport’s commercial rights holder reportedly explored several options to revive the race, which has been held on a Sunday for 66 years.
But current plans are to cut to three days and hold the Monaco GP on Friday, Saturday and Sunday instead.
The racing would be at night.
It will still be held at the Circuit de Monaco on the Mediterranean coast in north-eastern France.
The new format, which is not yet finalised, is set to be a step down from Monaco’s seven-day Grand Prix, which has proved popular with broadcasters.
That was, however, due to the time difference from the United States, when the race was often held during the Sunday lunch hour.
In 2017, the race was held over two days because of the American Presidents Day holiday.
In a statement, the FIA said that the code’s board had “always prioritised marketing challenges faced by our sport and consequently the decision was taken to use additional long weekends on the calendar to concentrate marketing efforts on specific events”.
That, added the FIA, helped to maximise television audiences, increase fanbase and “generate commercial interest”.
Carey’s comments to the Wall Street Journal, that Formula 1 is considering a three-day format, also hints at an increased focus on the “core audience” – those willing to watch races over the weekend.
In addition to Monaco, the FIA uses Sunday’s Belgian Grand Prix to showcase the sport in a three-day format, in July.
However, the Holy Grail for promoters is the BBC’s Grand Prix coverage, a crucial financial driver for race promoters.